21-22nd May, 2022
8-9:30 pm IST
Via Zoom App
Thereare only two ways to learn something in life- either you learn from your own mistakes, or you learn from others.
As a self taught artist with a wide repertoire- ranging from working for luxury brands to wedding assignments to personal commissions- I can tell you a thing or two about how to go about pricing your artwork and learn from my experience and mistakes.
This workshop is probably the first of it's kind in India, and I'm happy to help a talented creator like yourself!
Once you've learnt a creative skill, the next step is to learn how to value it!
In this comprehensive 2 Day workshop, I will cover a wide gamut of questions that trouble every creator when it comes to pricing.
On Day 1
We discuss the basics of pricing: How to pick up a starting point and go about pricing your artwork, what are the costs involved (including hidden costs), how to set your base price, Should you go for hourly pricing or task based pricing, and lastly, what should be the difference in pricing digital and handmade goods. We will also have 20 minutes for Q&A where you can ask me anything pertaining to the syllabus for Day 1.
On Day 2
We discuss how I go about pricing specific forms of artwork, and I've done quite a few - digital lettering, commercial gifs, wall mural, doodle artworks, logos, etc. We also touch upon specific assignments related to Calligraphy and lettering including wedding invites, envelopes, signages, spot Calligraphy, on site Calligraphy, etc.
We discuss the difference between charging brands and charging individuals. If you opt for Day2, I will send you a Google form and ask you your area of specialization and give you a hypothetical task which you'll be asked to calculate the price of. Artists are also a new form of social media influencers in India with their growing popularity, so we will discuss how to value your social media presence if you're a creator.
You’ll receive the link 4 hours prior to the workshop.
A recording of the session will be available for 4 days following the session, on request if you're unable to attend the session due to any reason. Those who attend it live will not receive the recording.
Ask us Questions on mail: help@sadhikagupta.com.